answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
NNADVOKAT
2 months ago
9

Suppose the following information: The cost of a full-page color ad in the U.S. national edition of The Wall Street Journal (new

spaper) is $327,897 and its U.S. audience size is 1,566,027. The cost of a full-page color ad in the U.S. national edition of USA Today (newspaper) is $207,720 and its U.S. audience size is 1,711,696. The cost of a full-page color ad in the U.S. national edition of Bloomberg Businessweek (magazine) is $148,300 with an audience size of 900,000. The cost of a full-page color ad in the U.S. national edition of Sports Illustrated (magazine) is $396,600 and has an audience size of 3,000,000. The cost of a 30-second ad on the most recent Super Bowl telecast is $3,800,000 and has an audience size of 108,400,000. Using this information, which of the five media alternatives has the lowest CPM?
A) The Wall Street Journal
B) USA Today
C) Bloomberg Businessweek
D) Sports Illustrated
E) Super Bowl
Business
1 answer:
arsen [3.4K]2 months ago
3 0

Answer:

E) Super Bowl

Explanation:

To determine the lowest cost per thousand (CPM), we perform the following calculations:

                                   (a)                                  (b)                           (a ÷ b)

Particulars                  U.S. national edition   U.S. audience size   CPM

Wall Street Journal     $327,897                    $1,566,027                  20.94%

USA Today                   $207,720                   $1,711,696                    12.14%

Bloomberg

Businessweek             $148,300                    $900,000                   16.48%

Sports Illustrated         $396,600                   $3,000,000                13.22%

Super Bowl telecast     $3,800,000              $108,400,000          3.51%

The calculated values indicate that the Super Bowl has the lowest CPM, confirming that option E is accurate.

You might be interested in
Suppose that you enter into a short futures contract to sell July silver for $17.20 per ounce. The size of the contract is 5,000
Mariulka [3825]
$0.20 Explanation: To determine the adjustment in the future price, the initial step is calculating the loss, as follows: Loss = Initial Margin - Maintenance Margin = $4,000 - $3,000 = $1,000. The future price adjustment will then be Loss divided by the size of the contract, returning to $1,000 ÷ 5,000 ounces = $0.20. Thus, the future price rises by $0.20. If the margin call isn't satisfied, the broker will step in at the maximum price to prevent additional losses.
7 0
2 months ago
Read 2 more answers
On December 29, 2019, Patel Products, Inc., sells a delivery van that cost $20,000. After recording the entry to bring the accum
soldi70 [3635]

Answer: For an explanation, please refer to the explanation section

Explanation:

recording a journal entry for Patel Products selling a delivery van priced at $20,000 with accumulated depreciation totaling $18,000, while receiving $2,000 cash from the buyer, results in:

December 29, 2019

Account title----- Cash----------Debit $2,000

Account title----Accumulated Depreciation-----Debit $18,000.

Account title------Delivery Van ----Credit $20,000

The equipment's book value at the sale was $2,000, reflecting its original cost of $20,000 adjusted by the accrued depreciation of $18,000. Since Patel received the same $2,000 from the sale of the delivery van, there is no profit from the disposal.

6 0
2 months ago
Mark M. Upp has just been fired as the university book store manager for setting prices too low (only 20% above suggested retail
marusya05 [3725]
To make both Site options equally appealing, Mark's utility for a $50,000 profit ought to be set at 0.78. Explanation: For an individual to be indifferent between two site choices, the utility levels for Site 1 and Site 2 need to align. The weighted utility for Site 2, based on good demand, is calculated by averaging, resulting in 0.5. For Site 1, the balance between Ux and a lower utility must sum to 0.5. Calculating Ux gives us a resultant of 0.78.
4 0
2 months ago
How do basic level occupation help society​
stepan [3596]

Answer:

An occupation, job, employment, or work represents an individual's role within society. Specifically, a job refers to an activity that is commonly regular and performed in exchange for compensation ("to earn a living"). Many individuals hold multiple roles (such as parent, homemaker, and employee). One can initiate a job through employment, volunteering, entrepreneurship, or parenting. The time span of a job can vary from short-term (like hourly tasks) to long-lasting (for example, judges).

6 0
3 months ago
Airlines utilize _____ because there is constant communication and back-and-forth between gate agents, ticket agents, baggage ha
harina [3808]

Hi there!

The answer you seek is reciprocal independence.

This concept entails that various sectors of a business maintain ongoing communication with each other.

In contrast, sequential independence suggests reliance on the actions of others, which doesn't apply here.

Pooled independence indicates that different segments operate independently with minimal interaction, which accurately captures this scenario.

I hope this clarifies things!

4 0
2 months ago
Other questions:
  • A chain of dry-cleaning outlets wants to improve its operations by using data from devices at individual locations to make real-
    9·1 answer
  • Jackson Electric Services Company incurred​ $800 as a repair expense and paid for it in cash. The company is a sole proprietorsh
    15·1 answer
  • Mary will receive $12,000 per year for the next 10 years as royalty for her work on a finance book. What is the present value of
    12·1 answer
  • John clark works as a land buyer for a city government. after negotiating the purchase of a parcel of land to be used for a new
    9·1 answer
  • Which of the following statements provides a summary of cash receipts and cash payments for a specific period of time such as a
    14·1 answer
  • Hamby Corporation is preparing a bid for a special order that would require 780 liters of material W34C. The company already has
    13·1 answer
  • Lansing, Inc. provides the following information for one of its department's operations for June (no new material is added in De
    12·1 answer
  • Spicy Dish, a large distributor of canned beans and salsa, is organized into four business units: (1) North America Salsa, (2) N
    8·1 answer
  • Sidewinder, Inc., has sales of $658,000, costs of $334,000, depreciation expense of $79,000, interest expense of $44,000, and a
    5·1 answer
  • Choose the best answer. The Maturity Risk Premium: Group of answer choices a. Is the premium reflecting the possibility of the f
    5·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!