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nadya68
2 months ago
12

A shopper infers that a product must be of high quality because the manufacturer has been in business a long time. Which heurist

ic is this an example of
Business
1 answer:
marusya05 [3.7K]2 months ago
6 0
The Compromise effect. Heuristics represent methods of processing information in two essential ways when forming opinions. In contrast to a more meticulous processing of data, heuristics allow for the formation of opinions based on perception or the influence of others, which isn't always an accurate reflection of the reality. This practice is common in daily life and can be effective in forming necessary opinions. One demonstrated effect of this is the bias known as the compromise effect.
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