The significant damages to the Colosseum were caused by the major earthquake in 1349, which resulted in the collapse of the outer south side, as it rested on unstable alluvial ground. Much of the debris was repurposed in the construction of various structures like palaces, churches, and hospitals throughout Rome.
b. Shaping public opinion and creating political action committees. Interest groups gather around specific issues to push for legal action. They utilize marketing strategies to sway public sentiment through media and campaigning. If they establish a political action committee, they may support political candidates and even fund their campaigns. Some examples of interest groups in the US are AARP, Family Research Council, and the NAACP.