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Sveta_85
1 month ago
14

How does the buying decision process differ when consumers are shopping on the Internet or mobile device compared with shopping

in a store in terms of locations or sites visited, time spent, and brands examined?
Business
1 answer:
Scilla [3.5K]1 month ago
4 0

Explanation:

The process of making purchase decisions online or through mobile devices differs from shopping in physical stores based on the unique aspects of each shopping setting.

As outlined by Kotler and Keller, the consumer purchase decision process consists of five stages:

  1. recognition of problem or need,
  2. searching for information,
  3. assessment of alternatives,
  4. actual purchase,
  5. behavior after purchase.

Consequently, consumers define the key attributes crucial for making purchases and which features yield the most advantages.

In today's world, the online shopping industry has expanded dramatically since most people now have internet access, prompting companies to enhance their online presence, which ensures the capability to also provide consumers with increased benefits, such as better discounts and promotions, due to reduced systematic and physical expenses associated with internet sales.

As a result, online shops, in comparison to brick-and-mortar stores, are more inclined to offer customers benefits during and after the purchase, alongside a wider selection of products and brands, thus broadening consumer options.

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Required Each of the following independent events requires a year-end adjusting entry. Show how each event and its related adjus
harina [3546]

Answer:

The impact on the accounting equation is as follows:

Assets $-1,005 (decline) = Liabilities $3,150 (increase) + Retained earnings $-4,155 (decline)

The necessary journal entries are outlined as below:

Explanation:

The accounting equation represents a company's balance sheet, stating that total assets equal liabilities plus equity.

Scenario (a)

Debit Prepaid insurance $6,200

Credit Cash $6,200

(To document payment for a one-year insurance policy)

Debit Insurance expense (0.25 × $6,200) $1,550

Credit Prepaid insurance $1,550

(To record the amortization of prepaid insurance - October to December)

Scenario (b)

Debit Cash $5,000

Credit Unearned revenue $5,000

(To document unearned service revenue)

Debit Unearned revenue (0.75 × $5,000) $3,750

Credit Sales revenue $3,750

(To record the amortization of unearned service revenue)

Scenario (c)

Debit Supplies $1,900

Credit Accounts payable $1,900

(To account for the purchase of supplies on credit)

Debit Supplies expenses ($1,900 - $245) $1,655

Credit Supplies $1,655

(To record the amortization of purchased supplies)

Scenario (d)

Debit Prepaid lease $11,280

Credit Cash $11,280

(Prepayment for office space)

Debit Rent paid (5/12 × $11,280) $4,700

Credit Prepaid lease $4,700

(To record amortization of prepaid office space from August to December)

The accounting equation based on the formula: Assets = Liabilities + Equity

Cash -$6,200 + $5,000 - $11,280 + Prepayment $6,200 - $1,550 + $11,280 - $4700 + Supplies $1,900 - $1,655 = Unearned revenue $5,000 - $3,750 + Accounts payable $1,900

Cash $-12,480 + Prepayment $11,230 + Supplies $245 = Unearned revenue $1,250 + Accounts payable $1,900 + Retained earnings $-4,155

Assets $-1,005 (decline) = Liabilities $3,150 (increase) + Retained earnings $-4,155 (decline)

6 0
13 days ago
What advice does Bruce G. Smith offer to those interested in a career in marketing or business? (Site 1)
Scilla [3553]

Answer:

Bruce G. Smith recommends that individuals aspiring to work in marketing or business should engage actively at their workplaces, within their sectors, and throughout their communities. He emphasizes the importance of continually acquiring knowledge about innovative or improved marketing techniques.

Explanation:

4 0
1 month ago
Read 2 more answers
Vermeillen Corporation uses a standard costing system in which variable manufacturing overhead is assigned to production on the
Scilla [3553]

Respuesta:

1) Variación de Tasa de Costo Indirecto Variable = ( SR - AR )* AH

= ( $21 - $20) 3,500

= $3,500 Favorable

2) Tasa de Labor = ( SR - AR )* AH

= ( $24 - $24.9) 2,290

= $2,061 U

Explicación:

TOTAL = Costo estándar - Costo incurrido

Costo Estándar = $70,000 + $4,550

= $74,550

Tasa Estándar = $74,550 / 3,550

= $21

costo incurrido = AR * horas de máquina

costo por hora de máquina = $70,000/3,500

= $20

2) Tasa de Labor = ( SR - AR )* AH

= ( $24 - $24.9) 2,290

= $2,061 U

AR = $57,021/2,290 = $24.9

AR = Tasa Real

SR = Tasa Estándar

AH = Horas Reales

8 0
14 days ago
Wood County Hospital consumes 1,000 boxes of bandages per week. The price of the bandages is $35 per box, and the hospital opera
Katen [3225]

Answer:The additional cost amounts to $0.72

Explanation:

By applying the formula √2DCO/CC

Where CO represents the ordering cost per transaction

D symbolizes the annual demand

CC signifies the annual carrying or holding expense

Annual demand = 1000*52 = 52,000

Ordering cost is $15 per transaction

Holding cost = (15/100) * 52,000 = 7,800 annually

Using √2DCO/CC

√2*15*52,000/7,800

√1,560,000/7,800

√200

= $14.14

The extra cost will amount to

900*52 = 46,800 annually

√2*15*46,800/7,800

√1,404,000/7,800

√180

13.42

Thus, the additional cost is

14.14 - 13.42

= $0.72

6 0
6 days ago
In addition, your MARGIN PER UNIT must cover another set of important but potentially large costs. To investigate these addition
harina [3546]

The Contribution Margin's influence on other costs is detailed as follows:

Explanation:

1. The contribution margin per unit represents how much each additional unit sold helps cover a company's fixed costs and generate profit. This is calculated as the difference between the selling price of a product and its variable costs per unit. It indicates the extra revenue produced after accounting for variable costs. This metric shows the profitability of a specific product for the company and indicates the revenue necessary to address fixed costs, with any surplus contributing to profits.

2. Contribution Margin Formula:

The contribution margin can be derived from subtracting the variable costs from the sales price of a product.

Contribution Margin = Sales Revenue - Variable Costs

3. The contribution margin serves as the basis for break-even analysis and is integral in guiding pricing and cost planning for products. It assists in dissecting the profit and fixed cost elements arising from product sales, helping calculate the potential selling price range and anticipated profits from those sales, as well as structuring commissions for the sales team, distributors, or commission agents.

4. The contribution margin illustrates the fraction of a product's revenue that isn't consumed by variable costs and thus aids in covering fixed costs for the business. Understanding contribution margin is crucial for break-even analysis. Businesses that rely heavily on labor generally display low contribution margins, whereas those in capital-intensive industries tend to showcase higher fixed costs and therefore higher contribution margins.

3 0
1 month ago
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