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AlexFokin
1 month ago
8

Leslie loves to shop at T.J. Maxx and feels she is saving a lot of money because the price tags usually have the manufacturer's

suggested retail price (MSRP) listed and crossed off and the T.J. Maxx price below much lower. The MSRP is being used as a _____.
Business
1 answer:
Scilla [3.2K]1 month ago
7 0

Answer: Reference price

Explanation:

The manufacturer suggested retail price (MSRP) serves as the reference price, which indicates the amount a buyer is willing to pay for products and services in the marketplace.

This is also referred to as competitor pricing, and high-volume buyers mainly utilize reference pricing.

Reference pricing facilitates the comparison of product quality and actual pricing for customers, helping to prevent any confusion.

In summary, the correct response is Reference price.

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