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irga5000
20 days ago
15

Herbal Organics used actor and former NFL player Sweet Dave Brown to act as its spokesperson as the "Herbal Organics Man." It fi

lmed humorous videos of the actor that went viral online. Herbal Organics saw sales of its deodorants increase substantially from the previous year. What type of competitive growth strategy did Herbal Organics use?
A. Product penetration
B. Market development
C. Diversification
D. Market penetration
E. Product development
Business
1 answer:
Katen [2.9K]20 days ago
8 0
The correct answer is D. Market Penetration. Market penetration refers to the growth strategies outlined by Ansoff. By utilizing an actor alongside an ex-NFL player for their promotional content, Herbal Organics effectively enhanced their market reach and, as a result, significantly boosted their sales in comparison to the previous year. This strategy focuses on attracting customers away from competitors, thereby augmenting the company's market share through intensified marketing efforts.
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If an undergraduate student was considering getting a tattoo and stopped to ask herself what her parents would think of such beh
soldi70 [3139]

Answer: The right answer is "subjective norm".

Explanation: If a college student contemplating a tattoo pauses to consider her parents' opinions regarding such an action, this thought process would reflect her subjective norm, as it specifically hinges on her parents' potential views about her behavior.

3 0
13 days ago
Read 2 more answers
Builder Products, Inc., uses the weighted-average method in its process costing system. It manufactures a caulking compound that
marusya05 [3091]

Answer:

Explanation:

Initial WIP inventory                    74000  

Add: Units initiated in May           390000  

Subtract: Final inventory                  34000  

Completed and moved units       430000  

1                        Equivalent Units

                                                            Whole units Materials    Conversion

Initial WIP inventory                    74000           74000        74000

Units started and finished            356000     356000        356000

Final inventory                                34000           23800         10200

Total units accounted for           464000         453800        440200

                                                                Materials Conversion  

Production equivalent units         453800    440200  

2    

Cost Information:                       Total Material Conversion

Initial WIP inventory                  142800     98800       44000

Costs incurred during May                      755960    513830      242130

Total costs needing accounting          898760    612630      286130

Divided by Equivalent units                                    453800 440200

Cost per Equivalent unit                           2.00      1.35 0.65

Materials Conversion  

Cost per Equivalent unit                           1.35 0.65  

3    

Cost Allocation:    

Ending Work in process:    

Material                                                 32130  

Conversion                                            6630  

Total Ending Work in process             38760  

4    

Cost of completed and transferred units    

Material                                                 580500  

Conversion                                            279500  

Total costs                                                       860000  

5    

Costs to be accounted for:    

Initial WIP inventory                       142800  

Current expenses                                          755960  

Overall costs to be accounted for            898760  

Costs accounted for include:    

Cost of completed and moved units 860000  

Cost of ending work in process            38760  

Overall accounted costs                      898760  

6 0
1 month ago
Procter and Gamble​ (PG) paid an annual dividend of $ 2.87 in 2018. You expect PG to increase its dividends by 8.0 % per year fo
Mariulka [3175]

Answer:

$73.47

Explanation:

2.87 es el dividendo actual pagado (D0)

Utiliza eso para calcular los dividendos para los próximos 5 años;

D1 = D0(1+g); donde g es la tasa de crecimiento

D1 = 2.87(1.08) = 3.0996

D2 = 3.0996(1.08) = 3.3476

D3 = 3.3476(1.08) = 3.6154

D4 = 3.6154(1.08) = 3.9046

D5 = 3.9046(1.08) = 4.2170

Luego, calcula los flujos de efectivo terminales;

D6 (año 2024) = 4.2170 (1.03) = 4.3435

Calcula el valor presente de todos los dividendos utilizando una tasa de descuento del 8% con la fórmula; PV = FV/(1+r)^{n}

PV(D1) = 2.87

PV(D2) = 2.87

PV(D3) = 2.87

PV(D4) = 2.87

PV(D5) = 2.87

PV del valor terminal; PV(D6 en adelante) = \frac{\frac{4.3435}{(0.08-0.03)} }{1.08^{5} } = 59.1223

Suma los PV para hallar el valor por acción;

$2.87 +$2.87 +$2.87 +$2.87 +$2.87+ $59.1223 = $73.47

8 0
29 days ago
JTM Ltd incurs costs of $16 per unit ($12 variable, $4 fixed) for a widget it sells for $22. JTM has received two special offers
marusya05 [3091]

Answer:

We need to evaluate the possible gains from selecting one order over the other:

Current costs for JTM:

  • $12 variable per unit
  • $4 fixed per unit

If JTM proceeds with Firm A's order, its fixed costs will remain unchanged and it stands to gain an additional profit of: ($17 - $12) x 10,000 = $50,000.

However, if JTM opts for Firm B's order with its existing cost framework, it lacks the capacity to fulfill it unless variable or fixed costs rise—though we can’t ascertain by how much. Therefore, the contribution margin would likely be less than the $5 obtainable from Firm A's order.

Alternatively, JTM could accept Firm B's order while foregoing the sale of 2,000 units through standard sales channels. This choice would enhance profits but would also incur a loss of regular profits:

($5 x 14,000 units) - ($6 x 2,000 units for forgone regular profits) = $70,000 - $12,000 = $58,000. If JTM manages to cancel the sale of those 2,000 units, Firm B's proposition would increase profits by $58,000, surpassing Firm A's by $8,000, but this hinges on the feasibility of canceling the routine sales.

3 0
29 days ago
Lorillard Corporation has the following information for April, May, and June 2018: April May June Units produced 12,500 12,500 1
stepan [3001]

Answer:

Ending inventory cost for April is equal to $121,875

Explanation:

Based on the information provided in the question:

Unit production cost       Absorption cost       Variable cost

Direct material                     $15                              $15

Direct labor                            10                                10  

Variable factory overhead    7.5                              7.5  

Fixed factory overhead          5

Total cost                               $37.5                       $32.5  

Finished goods inventory calculation results in 12,500 - 8,750 = 3,750

The cost of the finished goods inventory calculated using absorption costing = 3,750 × $37.50

= $140,625

The finished goods inventory cost using variable costing  = 3,750 × $32.50

= $121,875

6 0
1 month ago
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