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MakcuM
5 hours ago
13

Requirement 2: The company has just hired a new marketing manager who insists that unit sales can be dramatically increased by d

ropping the selling price from $8 to $7. The marketing manager would like to use the following projections in the budget: Year 2 Quarter Year 3 Quarter Data 1 2 3 4 1 2 Budgeted unit sales 45,000 70,000 110,000 70,000 80,000 95,000 Selling price per unit $7 a. What are the total expected cash collections for the year under this revised budget
Business
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Smyth Industries operated as a monopolist for the past several years, earning annual profits amounting to $50 million, which it
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Answer:

To begin with, we require a discount rate; in researching similar questions, I found that the discount rates ranged from 4% to 8%, so I opted for 6%.

The company has two options: continue operating in a competitive market or reduce its prices to eliminate competition.

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For the second option, the present value is:

PV of price reduction = $1,000,000,000 / 1.06 = $943,396,226 plus the present value of future net income

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