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Georgia
21 day ago
13

BMW is planning to make a big push into markets around the world with its MINI brand. If BMW has valuable know-how that cannot b

e protected with a licensing contract and also faces high transportation costs, BMW should ______.
Multiple Choice:
A. export from Germany.
B. use different technology.
C. invest directly in target markets.
D. outsource all production.
E. consider a less popular vehicle.
Business
1 answer:
harina [3.8K]21 day ago
8 0
D. outsource all production.

Explanation:

  • Given that BMW plans to heavily invest in its MINI brand globally, they possess valuable expertise. However, due to transportation costs, they should establish production units and outsource to optimize time and resources efficiently.
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