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Mars2501
1 month ago
8

Iz, Lauren, Odd, and Ralph started a T‑shirt company. They can produce any number of T‑shirts at a cost of $2 per T‑shirt, both

marginal and average. They are the only producers of T‑shirts. As monopolists, they charge $20 per T‑shirt and obtain total profits of $10,000 . Now assume there are creative differences and they split the company in two. Lauren and Ralph join together and compete against Iz and Odd. If they compete on quantity, each company would produce 50 T‑shirts and charge $12 a T‑shirt. For technical reasons, assume that the quantity demanded is greater than zero for all prices greater than $0. If, however, Ralph and Lauren compete directly against Iz and Odd in prices, the market price for T‑shirts will be $ And their profits will be $ In response to the price war, Iz and Odd decide to put an iguana on the chest of their T‑shirt. They convince the world that the iguana is necessary for coolness. This type of behavior is called Bertrand competition. product differentiation. Cournot competition. Herfindahl competition. What economic reason is likely to have caused Iz and Odd put an iguana on their T‑shirts? increase profits decrease costs get better customers receive a major fashion award gain notoriety
Business
1 answer:
Mariulka [3.8K]1 month ago
5 0
The price in the market is set at $2, resulting in a profit of $0. Product differentiation is key to increasing profits. The reason behind the $2 market price is the competition between the two companies, which drives the price down to the marginal cost of $2. Product differentiation entails creating a unique identity for similar products in the market to sway consumer choices. For example, the iguana emblem on the T-shirt brand of Iz and Odd distinguishes it from Ralph and Lauren's designs. The economic rationale prompting Iz and Odd to feature an iguana on their shirts is to provide consumers with a fresh design choice, aiming to attract more customers and boost profits.
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